Google Panda 3.2 Update Confirmed http://t.co/aXxTWMlw #seo #sem #
VIDEO: Deciphering a Keyword Report & The SEO Hierarchy of Needs – PRSA Tampa Bay
Wednesday, October 26, 2011
Last month I visited Florida to speak to PRSA Tampa Bay on SEO for PR Professionals. The fantastic team at PRSA Tampa Bay captured video of the event, and two excerpt videos from that presentation are below. SEO Video Topics are: Deciphering Google Analytics Keyword Reports & What do Search Engines Look for? Reviewing the SEO Hierarchy of Needs.
Google Updates AdWords Keyword Research Tool and Introduces New Features
Thursday, October 13, 2011
By far the best free keyword research tool around is Google AdWords Keyword Research Tool. If you haven’t noticed already the interface may look a little different. Google has been busy rolling out changes for not only Google Analytics, but now the Google AdWords Keyword Tool. Here’s a brief overview of some of the changes you’ll notice: First, Google says one of the new benefits is the ability to see search data from the original Keyword Tool and the Search-based Keyword Tool. What you’ll notice immediately is the new keyword box. It now allows for a keyword search to be…
Brian Wheelis of Facebook at SchipulCon on Facebook Ads & New Facebook Features
Friday, October 7, 2011
SchipulCon is in full swing! We were thrilled to see Brian Wheelis of Facebook speak Thursday on Facebook Ads. Below are our notes: On Facebook Fan Pages Your page represents who you are, similar to an individual’s profile page. The page is the concert, the ad is the ticket to that concert. That concert may be Kenny Chesney or Lady Gaga – the ticket is the same, but the experience will be completely different. Pages connect people, ads help us reach their friends. When businesses are connected, they win. On Facebook Engagement Success “Very little happens on the Facebook platform…
SchipulCon 2011 – The Web Marketing Conference
Wednesday, October 5, 2011
SchipulCon is October 6th and 7th and if you haven’t registered yet time is seriously ticking. Don’t miss out on everything geeky and awesome! The two day conference will be full of amazing speakers flying in from around the country and has three main topics – profit, reach and create. For the SEM & SEO Enthusiasts… Schipul’s fearless SEO leader, Caitlin Kaluza will be speaking at two different sessions: Metrics for the Real World: A look at the ins and outs of the metrics world and customizing your analytics program and expectations for your business and demographics. Beyond the page: Optimizing your…
