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Archives for 2008

Google AdWords Comes to the iPhone and G1

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Google announced yesterday that it’s ad platform Google AdWords will now be available to mobile phones with full HTML internet browsers. These ads will appear in almost the same way they appear on your regular computer screening(some reformatting will happen) but you don’t have to reformat your on page content to serve these user or […]

Live Search Now Lets You Find the Perfect Image

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Live Search announced it’s new image search function that allows you the ability to find similar images to ones that you like. In their example on their blog they show a search result of Muhammad Ali that returns a variety of results Hovering over an image you are given an option to ‘show similar images.’ […]

Google SearchWIKI – Search Results Your Way

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Google recently released a tool that puts you in the drivers seat when it comes to searching on their site, SearchWIKI. SearchWIKI allows you to customize your search results so you can ‘promote’ listings to the top where they are easier to find. From the Google Blog Have you ever wanted to mark up Google […]

Blogging: How to Get Started – The Schipul Way

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Ok, so we’ve all been there; stuck in lines at the grocery store, standing by the water cooler, talking to our Grandparents. Every thing is fine and dandy one moment and then your confidence sinks: Grandma mentions her blog and asks if you have one too. I don’t know how many times it’s happened to […]

5 Social Media Myths Blog Post on the Schipul Blog

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A couple of Schipulites attended the AMA luncheon today featuring Rohit Bhargava. Here’s an excerpt Today a few of us Schipulites attended the Houston AMA Luncheon to hear Rohit Bhargava speak. Rohit is the SVP of the Ogilvy PR group and founding member of the international agency’s pioneering Digital Influence group. The topic for today’s […]

Google to Yahoo! – “It’s Been Nice but I Don’t Want to Fight For You”

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Google is breaking up their advertising marriage in a sign Yahoo! sees as Google’s not wanting to fight Department of Justice and their decision to block their agreement. It looks like their June – November marriage has come to a halt. In a letter to Yahoo! advertisers, Hilary Schneider, Executive VP, spoke of their disappointment […]

Google Display Ads

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Google recently released an easy and fast way to create your own display ad in AdWords. To get started log into your AdWords account, navigate to your Ad Groups and you should see a notification to create a ‘New online campaign.’  Once you are there you can choose from a variety of templates such as […]

MySpace Launches myAds

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MySpace is set to launch myAds tonight. What is myAds? It’s MySpace’s version of Google AdWords or Facebook Ads, allowing you to run your own advertising over their network in the form of display ads(no word yet on when they will get text ads). So how does it work? First off you’ll need to have […]