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Archive for May, 2008

Public help files to help you with Social Marketing

posted by Kimberly Lange
Tuesday, May 20, 2008

Hey all you search engine marketing lovers! I wanted to share a few brilliant *new help files located on Schipul.com.

There are 3 new help files that can help your organization or business get started with social marketing on Facebook, Twitter and Flickr.

N_1186439527_logo_facebookrgb7inc_2The Facebook
help files is written to target Children’s Museum but can be generalized for any company. If you are interested in marketing your business or product on Facebook, you must check out this social marketing on Facebook help file.

Flickr2
The Flickr help file  demonstrates  marketing your business within the Flickr community using photographs. Again, this help file targets Children’s Museums but is general enough for other business use. Read the social marketing  flickr help file.

Twitter
Have you  heard of Twitter? I am sure you have by now. There is a general help file written for public use to tell you how to get started on Twitter and why you should care. So why should you  care about the powers of Twitter. Learn more about how Twitter can help you market your business and spread your message by reading this help file.

 

Kim Lange

For more information please contact the Search Engine Marketing Team at Schipul – sem@schipul.com

We told you a while back that Google AdWords will be adding a new factor in to the quality score… you can now see your landing page load time score from the Keywords Analysis page of your account.

Here’s How:

  1. Sign in to your Google Adwords account.
    AdWords Log In
  2. Choose a campaign you want to review
  3. Click on the AdGroup you wish to see page load time for

    AdWordsAdGroup

  4. Click on the magnify glass icon next to each keyword

    AdWordsIcon  

  5. A window will appear and click on Details and recommendations

    AdWordsPopUp

  6. You will then see your landing page load time score
    AdWordsLandingPageTime

This landing page load time will start to affect your campaigns in mid-June. 

For more information on how page load time can affect your quality score please visit: http://adwords.google.com/support/bin/answer.py?answer=87144 

 

Annisa Chan

For more information please contact the Search Engine Marketing Team at Schipul – sem@schipul.com

Free Search Engine Marketing Training Class – May 21, 2008

posted by Jason McElweenie
Friday, May 16, 2008

There is still room open for the Introduction to Search Engine Marketing Class in our Houston office next Wednesday May 21, 2008 at 10 am.

Don’s miss this opportunity to learn how you can increase your search ranking in the major search engines like Google and Yahoo!

Or you may be finding it hard to track traditional advertising and want to start a paid placement campaign but not sure how… no worries, by the end of this training you’ll be able to start your own PPC campaign and decide what keywords work best for your business and web site.

Don’t hesitate and sign up for this Free Search Engine Marketing Class Today!

Directions to our office:

11757 Katy Freeway
Suite 930
Houston, TX 77079
(281) 497-6567

 Schipulmap

 

 

Annisa Chan

For more information please contact the Search Engine Marketing Team at Schipul – sem@schipul.com