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Archive for June, 2008
Technorati Launches New Blog Ad Network – Yay!
Friday, June 20, 2008
Technorati is finally throwing their hats into the ring of Blog Ad Servers and at first glance that makes us very happy. Their new service is called Technorati Media
What is Technorati?
Technorati is the ‘leading blog search and destination designed to showcase and bring consumers to blog content…’ Basically Technorati is to blogs as what Google is to regular search. So what does that mean to you and me? Well,think of it as Google setting up its own ad servers. Oh wait, they already did that 
How Can You Get Involved?
Much like other services you can either place or run ads. Do you have a blog and don’t like Google AdSense or Federated Media use Technorati’s ad server services. If you are a blogger and want to run ads on your site check out their Publisher page. If you are looking to advertise on Technorati Media visit their Advertisers page
Of course we can help you weed through the muck and set up either service for you. If you have any questions about this or anything SEM/SEO related visit us at http://www.schipul.com/sem or call 281 497 6567
For more information please contact the Search Engine Marketing Team at Schipul – sem@schipul.com
Page Load Time in Affect for Google AdWords
Thursday, June 19, 2008
A while back Google told us that they’ll be adding a new item that will be used to determine the quality score of your keywords – the page load time of your landing pages. They announced last night that it is in full affect now.
What is Landing Page Load Time? – the amount of time it takes for a user to see the landing page after they click on your ad.
Again, you can see your landing page load time score from your Keyword Analysis Page.
This score is now being added to your overall quality score. So it is very important to check now and fix it quickly before you start to see your minimum bid increase due to a low quality score.
For more information on how to improve your page load time, take a look here: http://adwords.google.com/support/bin/answer.py?answer=93116
For more information please contact the Search Engine Marketing Team at Schipul – sem@schipul.com
Free Search Engine Marketing Class in Houston – June 25, 2008
Tuesday, June 10, 2008
That’s right, we’re offering a Free Search Engine Marketing Training Class to those that are in Houston.
Are you experiencing any of the below frustration with your Web site?
- Wondering why your Web site isn’t showing up when you do a search?
- How and why your competitors are showing next to the Google Map in search results and you’re not?
- You have a Paid Placement Campaign but not showing any conversions?
- Not sure what keywords to target for your site?
- Don’t have Google Analytics and want to know how to get started?
During this SEM Training Class we will cover all the above topics and more to help you get your Web site found and increase online traffic.
Don’t wait any longer, seats are limited so sign up today and save your spot to join us for the Free SEM Training Class on June 25, 2008 at 10:00 am.
If you have any questions, please feel free to call us at (281) 497-6567.
Directions to our office:
11757 Katy Freeway
Suite 930
Houston, TX 77079
(281) 497-6567
For more information please contact the Search Engine Marketing Team at Schipul – sem@schipul.com
