Google announced yesterday that it’s ad platform Google AdWords will now be available to mobile phones with full HTML internet browsers. These ads will appear in almost the same way they appear on your regular computer screening(some reformatting will happen) but you don’t have to reformat your on page content to serve these user or […]
Google Display Ads
Google recently released an easy and fast way to create your own display ad in AdWords. To get started log into your AdWords account, navigate to your Ad Groups and you should see a notification to create a ‘New online campaign.’ Once you are there you can choose from a variety of templates such as […]
Google AdWords Seminars 101, 201 & 301 Now Available
Whether you are managing your own paid placement campaigns or have you have an agency managing it for you it is always good to learn the basics and a bit more and now you can. Google is offering different levels of AdWords training in various cities, so no matter if you have never done PPC […]
Page Load Time in Affect for Google AdWords
A while back Google told us that they’ll be adding a new item that will be used to determine the quality score of your keywords – the page load time of your landing pages. They announced last night that it is in full affect now. What is Landing Page Load Time? – the amount of […]
Landing Page Load Time Now Available to See on Google AdWords Keyword Analysis Page
We told you a while back that Google AdWords will be adding a new factor in to the quality score… you can now see your landing page load time score from the Keywords Analysis page of your account. Here’s How: Sign in to your Google Adwords account. Choose a campaign you want to review Click […]
Google AdWords – Beware of False Emails
Lately we have been receiving emails from Google asking us to update our billing information. Usually this is a Phishing attempt making users log into a site that looks similar to a real site but is really a site hosted by scam artists, we will refer to them as the Scum of the Earth. They […]
Demographic Bidding with AdWords
It has finally arrived, the ability to bid according to your target audience’s demographics if you’re running contextual or placement targeting on AdWords. What is a placement targeted campaign? Definition from Google Adwords: ads appear next to relevant content on sites you choose in the Google Network. (Placement targeting was formerly called site targeting.) […]
Official Landing Page Load Time Update from Google AdWords
Yesterday we told you about the new factor that Google will implement in to its Google AdWords quality score. Last night Google emailed out the official announcement to its advertisers. So why are they doing this? Here’s Google’s answer: Two reasons: first, users have the best experience when they don’t have to wait a long […]
Google New Quality Score to include Page Load Time
Attention all Google AdWords advertisers! Just when you think you’ve finally figured out how to get your ads to rank well in Google based on the quality score algorithm…(by having keywords in the title and description and linking to a relevant landing page, etc), they have added a new factor in to the equation. What […]
Video Units – Google Adds Videos to AdSense Program
What happens when the worlds largest search engine and the worlds largest video site join forces? Well first they catch their breath and then Google tries to figure out how to pay the $1.65 billion tab for acquiring YouTube. The newest idea to come out of Google is an addition to their AdSense program, something […]