Move over Google Powerset is here. Oh sure its only in test phase but its pretty damn cool.
What is Powerset? Well its a new kind of search engine.
Check out the video below for a quick run-through of its services.
Powerset Demo Video from officialpowerset on Vimeo.
What makes Powerset different? Instead of using keywords to display results it uses technology to understand what a web page is about, giving the user a better chance at finding what he or she is looking for.
Welcome to the world of Semantic Web.
Of course this will change the way people search. As for us uber-geeks who deal with search engines every day we will have to rethink our questions we enter to get our results. What I mean is that we have developed various tricks in order to return what we want based on keywords. Soon we’ll be able to enter a question much like Ask.com was supposed to be back the Ask Jeeves days. Change is good though, I’m always looking for my cheese.
Don’t count Google out though, you don’t get on top by not seeing over the horizon. They did talk about this a couple years back.
For more information please contact the Search Engine Marketing Team at Schipul – firstname.lastname@example.org