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Google Talk with Your Site’s Visitors

February 27, 2008 by Jason McElweenie

Google is always looking for ways to improve their products and well they’ve done it once again. Ever visited a site and wanted to talk to someone immediately without having to pick up the phone or fill out a contact form and wait for a reply? Well, it’s now possible for your site visitors to […]

Filed Under: Google, Web/Tech

Video Units – Google Adds Videos to AdSense Program

October 9, 2007 by Jason McElweenie

What happens when the worlds largest search engine and the worlds largest video site join forces? Well first they catch their breath and then Google tries to figure out how to pay the $1.65 billion tab for acquiring YouTube. The newest idea to come out of Google is an addition to their AdSense program, something […]

Filed Under: Google AdWords

Meta Tags – The Game is Always Changing Part II

September 13, 2007 by Jason McElweenie

Last post we talked about Meta Tags descriptions and keywords and we left off telling you that you can be penalized for stuffing your keywords. Some of you in SEM know this but most of our clients don’t. There is some gray area so let’s do some digging and find out what the rules are. […]

Filed Under: Google, Latest News & Algorithm Updates

Meta Tags – The Game is Always Changing Part I

September 7, 2007 by Jason McElweenie

Often when building a site the Meta Tags cause us to pause and wonder ‘Am I just going through the motions’ when I add my keywords and description to these tags? Do we really need to add this information every time we build a site? Although I haven’t found a definite NO I have found […]

Filed Under: Google, Latest News & Algorithm Updates

Google AdWords – Why Searching for Your Ad May Be Hurting Your Campaign

August 21, 2007 by Jason McElweenie

When you run a Pay Per Click campaign often times you may get the urge to search for your ads. Although this may seem enticing you are actually hurting your campaign. Google determines the effectiveness of your campaign by Click Through Rate or CTR. This is measured on how many times your ad is seen […]

Filed Under: Google AdWords

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