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Holiday Trends and Planning

December 2, 2009 by Jonti Bolles

Most of us are aware of Holiday Trends and Planning as we scurry to find the best deals on Cyber Monday or Free Shipping Day. If you are a little late in getting your site optimized for this year’s holiday rush, start planning for upcoming seasonality. Online shopping and events can make effective use of […]

Filed Under: Marketing, Stats & Data Tagged With: HOliday trends, insights, keywords

Twitter Plans Search Features

October 5, 2009 by Jonti Bolles

Evan Williams, a co-founder of Twitter,  releases ideas about the future of Twitter in an interview with CBS. Williams was quoted as saying “Searchability and organization of tweets is a key goal in the short term.” Twitter has continued to be one of  the namesakes of Social Media and it’s volume of information and available […]

Filed Under: Marketing, Social Media

Social Media Monitoring Tools – See What Others Are Saying About You

July 17, 2009 by Jason McElweenie

Let’s face it, we are in a renaissance period for the internet. Things are going great, more and more people are hoping on board and more and more businesses are realizing the value of having an online presence. Frankly this reminds me of the period shortly before the dotcom bust where everyone threw logic out […]

Filed Under: Marketing, Social Media

Twitter is Changing – Search, Rank and Indexing

May 8, 2009 by Jonti Bolles

Most people on Twitter have found their way over to the Twitter search tool at https://search.twitter.com. It will show a reverse timeline of all tweets containing keywords you are interested in seeing. This is extremely helpful in looking up brands, trends, and finding other people who have similar interests to follow. Twitter Search is about […]

Filed Under: Marketing, Social Media, Web/Tech

Google’s SearchWiki, Customized & Personalized Results at SMX West 2009

February 11, 2009 by Jonti Bolles

Morning session at the SMX West Expo for the Social Media track: SearchWiki, Google Personalized Results and search customization based on previous queries or geographic location are all ways that Google’s “regular” results seem to be disappearing. This session looks at how “one-size-fits-all” results at Google are continuing to disappear, along with strategies on how […]

Filed Under: Google, Marketing, Web/Tech Tagged With: geolocate, Google, personalized search, searchwiki

Search and Reputation Management presented at SMX West 2009

February 10, 2009 by Jonti Bolles

This session focuses on reputation. What do people find when they search for you by name? Is it negative? If so, what do you do? What can you do? This session explores some of the tactics available. Noah Elkin from Steak presents the rules for Online Search and managing your reputation at a high level. […]

Filed Under: Conferences and Events, Marketing, Web/Tech

Google Helps Business Do More With Less

January 27, 2009 by Jonti Bolles

The amount of doom and gloom in the media can be a little overwhelming. If you don’t set your personal filters to edit out some of the economic content, it can really shape your attitude and leave you looking for a rock to hide under. There may not be any easy answers, but informed decisions […]

Filed Under: Google, Google Analytics, Marketing

Search Marketing – These Things Take Time

January 20, 2009 by Jason McElweenie

Today marks a momentous day in American and world history, Barack Obama is now the president of the United States. Lots of questions will be asked of this new president and he will be held accountable like none other. One question I have is how quick is the ‘Failure’ Google Bomb going to take to […]

Filed Under: Google, Marketing

Google AdWords Comes to the iPhone and G1

December 9, 2008 by Jason McElweenie

Google announced yesterday that it’s ad platform Google AdWords will now be available to mobile phones with full HTML internet browsers. These ads will appear in almost the same way they appear on your regular computer screening(some reformatting will happen) but you don’t have to reformat your on page content to serve these user or […]

Filed Under: Google AdWords, Marketing

Google SearchWIKI – Search Results Your Way

November 21, 2008 by Jason McElweenie

Google recently released a tool that puts you in the drivers seat when it comes to searching on their site, SearchWIKI. SearchWIKI allows you to customize your search results so you can ‘promote’ listings to the top where they are easier to find. From the Google Blog Have you ever wanted to mark up Google […]

Filed Under: Google, Marketing

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