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The Yahoo! and Microsoft Search Alliance

February 24, 2010 by JMO

Well, it has finally happened. After coming to a basic agreement in July and finalizing the terms in December of last year, Yahoo! and Microsoft have received regualtory approval from the U.S. Government and the EU. The result is a search partnership between Microsoft and Yahoo! in their combined battle for online advertising with Google. […]

Filed Under: Keeping up with the Search Engines, Microsoft, Yahoo Tagged With: Online Advertising, PPC

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