Each year, data and technology industry leaders await the release of Mary Meeker’s comprehensive slide deck on Internet Trends. This is no light reading, but 213 slides of well documented information, statistics and analysis showing a current state and predictive trends in advertising, human-computer interfaces and data. Save this to your favorite bookmark, download or […]
3 Microsoft AdCenter Tips to Manage Your PPC Campaigns
Guest Blogger: Laura Rodnitzky is the Director of Production for PPC Associates, a search engine marketing agency with offices in San Mateo and Chicago. Last month I wrote about a few ways to use Google’s AdWords Desktop Editor to more efficiently manage campaigns in Google AdWords. This month I’ll share some of my favorite tricks […]
Meet the Stars of Search Marketing
SEO.com recently came out with a stellar infographic featuring the Stars of Search Marketing. You may or may not yet be familiar with these names but in the world of Search Engine Optimization, you should definitely know their work. This fun infographic also showcases the future of search according to these SEO experts.
Top 10 Tweets from SMX 2011
Below are a few of the several Tweets I saved over the course of SMX 2011. These are my top 10 favorite Tweets from SMX West 2011. Any we left out? Leave links in the comments below! #10 – SMX Twitter Announcement by Matt Cutts “Today we’re adding the ability to block sites directly to […]
HOWTO: Optimize Your Drupal Website for Search Engines (Video)
The good folks at Lullabot have provided a great set of videos that explain how to configure your Drupal website for maxium Search Engine Optimization (SEO). If you are new to SEO, these videos are a great introduction to the essential Drupal modules that will enhance your Search Engine Marketing (SEM) campaign. You will learn […]
SEO from DrupalCon SF 2010
Last week I attended DrupalCon San Francisco. I recapped Days 1, 2, and 3 already, but I thought I’d spend some time focusing in on SEO for Drupal. We’ve talked about Drupal SEO here before, but I’d like to add to that with some of the new things we’ve learned from DrupalCon. Jen Lampton and […]
iPad, iPed, iPid, iPod, iPud
Previously only one of those words was an Apple product. After January 26th, however, Apple now sells iPads along with iPods. What may be a silly name or a great name briefly caused a bit of confusion with the search engines. IPED and IPEDS are acronyms that have quite a few results in Google, Yahoo, […]
SEO Modules for your Drupal site
Drupal (for those that don’t know) is a very popular open-source content management system (CMS). It is built to be very lightweight at the core level. Features are added in by using modules that are submitted by the Drupal development community. They can help to create new content, work with users, add media, and of […]
Google – Want to See My Wonder Wheel?
Google has recently rolled out some changes to their search results pages. If you are an avid Google News user most of these changes wont seem that new but to others its a whole new ball game. Below is a screen shot of a search for the term Schipul. Much like the Google News search […]
Forrester Predicts Interactive Ad Spending Increasing to Nearly $55 Billion
Forrester recently released their ‘US Interactive marketing Forecast, 2009 to 2014’ and it has some very interesting numbers. Most notably is that Interactive Marketing will represent 21% of all marketing spend in 2014 up from 12% in 2009. This will represent nearly $55 Billion in market spend. They also predict that traditional media will take […]